20 February 2012 (Doha, Qatar)- Qatari Diar Real Estate Investment Company, an international leader in sustainable development, unveiled its new corporate website today under the worldwide strategic brand platform “Qatari Diar: The Art of Real Estate.”

Designed to be an ever-evolving electronic gateway to the latest information and communications from the Middle East’s most influential and innovative real estate investment company, the website (www.qataridiar.com) boasts new integrated content and features that will enhance the company’s engagement with customers and audiences across the globe.

Visitors to the website will learn about the company’s vision for real estate that improves quality of life and contributes to the community and have access to the company’s latest news and project updates.  An interactive map connects users to the company’s developments around the world, with high-quality imagery and details on Qatari Diar’s key projects in Qatar and the GCC, Asia, Europe, Africa and the Americas.

In its first phase, the website will be available in English, with the Arabic language site scheduled to go live in the near future.

“Internet has opened enormous possibilities for businesses to create and share ideas and knowledge. As the ICT penetration rates rise among the world population, internet offers limitless opportunities to reach vast and diverse populations. A fully-optimized website of Qatari Diar was the obvious next step for a company continuously on the lookout to offer only the best user experiences,” commented Group CEO of Qatari Diar Eng. Mohammed bin Ali Al Hedfa.

Al Hedfa added, “The revamped website is set to serve as a window to the diverse global population that Qatari Diar is engaging.”

The company’s positioning as “the art of real estate” reflects Qatari Diar’s intuitive approach to creating world-class real estate developments that are both commercially and creatively-driven.​​